Skip to Content
  • Be Global
Noveritis en
  • 0
    My Cart
  • Sign in
  • Services
    • Translation
    • Certified
    • Simultaneous
    • Consecutive
    • Captioning
    • Dubbing
    • Transcription
  • About us
  • Contact
    • Work with us

Noveritis en
  • 0
    • Services
      • Translation
      • Certified
      • Simultaneous
      • Consecutive
      • Captioning
      • Dubbing
      • Transcription
    • About us
    • Contact
      • Work with us
  • Be Global
  • Sign in

Meta Ads — Facebook & Instagram Ads | Noveritis
Noveritis
Services ▾
Translation & Interpretation Technical Translation Sworn Translation Simultaneous Interpretation Consecutive Interpretation
Audiovisual Content Subtitling Dubbing Transcription
Digital Presence Website Builder SEO Google Ads Meta Ads
About Portfolio Blog Contact
PT EN ES
Request a quote
Services About Portfolio Blog Contact Request a quote
Home › Services › Meta Ads
Facebook & Instagram Ads

Meta Ads campaigns that put your brand in front of the right audience

We manage your Facebook and Instagram campaigns with precise targeting, creatives that grab attention in the feed, and constant optimization — to generate leads and sales, not just likes.

Targeting by interest, behavior and custom audiences
Creatives for feed, stories and reels
Remarketing for site visitors and engagement
Performance reports with reach, clicks and conversions
Request a free quote Chat on WhatsApp
Campaign formats
📸
Feed (Facebook & Instagram)
📱
Stories
🎬
Reels
🛍️
Catalog / Shopping
🔁
Remarketing
💬
Messaging (WhatsApp/Direct)
Request a quote

Response within 2 hours

Goals We Support

Every business goal requires a different campaign strategy

We build the campaign around what you need: awareness, consideration or conversion.

🎯

Lead Generation

Native forms (Lead Ads) or direction to a landing page and WhatsApp.

Lead Ads WhatsApp
🛍️

E-commerce Sales

Product catalog integrated with dynamic remarketing for abandoned carts.

Catalog Remarketing
📢

Brand Awareness

Reach and video campaigns to introduce the brand to new audiences.

Branding Video
📈

Engagement

Campaigns to grow followers and qualified interactions on the profile.

Instagram Engagement
Deliverables

Full management, from planning to reporting

Every campaign goes through the same structured steps — no improvising.

👥 Audience Strategy

  • Custom and lookalike audiences
  • Targeting by interest and behavior
  • Parallel audience testing

🎨 Creatives & Copy

  • Copy for feed, stories and reels
  • Direction of static and video creatives
  • A/B testing of creatives

📊 Pixel Setup

  • Meta Pixel and Conversions API
  • Custom conversion events
  • Validation before launch

⚙️ Campaign Optimization

  • Budget and bid adjustments
  • Pausing low-performing audiences/creatives
  • Weekly results review

📈 Performance Reports

  • Reach, clicks and conversions
  • Cost per result by campaign
  • Recommendations for the next period

🔁 Remarketing

  • Site visitor audiences
  • Abandoned cart recovery
  • Campaigns for Instagram engagers
How It Works

From strategy to your first ad live, in 5 steps

A structured process to avoid wasted spend from day one.

1

Diagnosis & Goals

We understand your objective, target audience and what counts as a conversion

2

Account Setup

Business Manager, Pixel and Conversions API correctly configured

3

Creatives & Audiences

Ad production and definition of test segments

4

Launch & Learning

Monitoring the algorithm's learning period

5

Optimization & Reports

Continuous adjustments based on data and results reporting

Why It Matters

In the feed, you're competing for attention — a weak creative is wasted budget

Unlike search, on Meta Ads the user isn't looking for your product — the ad has to interrupt the scroll. That's why we treat creative and targeting as a priority, not a detail.

🎯

Targeting as the starting point

We test different audiences before scaling budget — we don't bet everything on a single segment.

📊

Pixel and Conversions API configured

Tracking validated before launch, including the Conversions API to mitigate data loss from blockers.

🔄

Continuous optimization

Low-performing audiences and creatives are paused and replaced based on real data, not intuition.

📋

Full budget transparency

You know exactly how much was spent on media and how much on management — no fine print.

100%
Pixel + API tracking
Daily
performance monitoring
6+
ad formats
Monthly
results report
Platforms

Where your ads show up

Integrated distribution within the Meta ecosystem.

📘
Facebook Feed
Image / Video
📷
Instagram Feed
Image / Video
🎬
Stories & Reels
Vertical video
🛍️
Marketplace
Catalog
Frequently Asked Questions

Everything about Meta Ads

On Google Ads, the user is already actively searching for something. On Meta Ads (Facebook and Instagram), the ad interrupts browsing to present a product or service based on interests and behavior — which is why audience targeting and visual creative carry more weight in performance.
Yes, you need a Facebook Page linked to a Business Manager. If you don't have one yet, we help with the initial account setup before launching any campaign.
We write the copy and direct the production of static and video creatives for the ads. For more elaborate video production, we can recommend partners or work with material you already have.
We combine demographic data, interests, behavior and custom audiences (such as site visitors or customer lists) to find the people most likely to convert. We test different audiences and keep the ones that perform best.
Ads start running immediately after Meta's approval, but the algorithm goes through a learning period (usually 1 to 2 weeks) before delivery stabilizes. This is the period when we adjust audience, creative and budget.
Performance reports with reach, clicks, cost per result and conversions, plus periodic meetings to review strategy based on the data collected.

Ready to advertise on Facebook and Instagram?

Get a campaign structure proposal and a recommended spend range.

Request a free quote Chat on WhatsApp
Noveritis

Translation and digital services agency. We connect companies to the world with precision, technology and expertise.

+55 11 4872-2448 contact@noveritis.com Rua Francisco Marengo, 500 — São Paulo, SP, 03313-000, Brazil

Translation

  • Technical Translation
  • Sworn Translation
  • Simultaneous Interpretation
  • Consecutive Interpretation

Services

  • Subtitling
  • Dubbing
  • Transcription
  • Website Builder
  • SEO
  • Google Ads
  • Meta Ads

Company

  • About Us
  • Portfolio
  • Blog
  • Work With Us
  • Contact
  • Request a Quote
© 2026 Noveritis. All rights reserved.
Privacy Cookies Terms of Use
Explore
  • Start
  • Our company
  • case studies
  • Blog 
Services
  • Translation
  • Sworn
  • Simultaneous
  • Consecutive
Follow us
  • Facebook
  • Linkedin
  • Instagram
Get in touch
  • contact@noveritis.com
Noveritis


Copyright © Noveritis
Powered by Odoo - The #1 Open Source eCommerce